Community Health Innovations
Don’t Feed the Beast!
STUDIO: IV • Role: Creative Direction, 2D Animation, Storyboards, additional design
We partnered with the wonderful ad agency Revive Health to bring this energetic animated song-and-dance to life for CHI. I was given the privilege of leading the team to tell the tale of the little blue diabetes monster. Can you imagine how long this song will be stuck in my head? Forever. The answer is forever. But you really should’ve heard us in the studio listening to all of the song styles Cody Fry whipped up. It was somethin.
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Client
Community Health Innovations
Agency
Revive Health
Studio
IV
Creative Director
Taylor Yontz
Producer
Rachel Loven
Art Director
Michael Cribbs
Illustration
Glenn Thomas
Michael Cribbs
Taylor Yontz
Animation
Scott Jonsson
Danila Riberio
Nata Metlukh
TJ Peters
Amy Charlick
Taylor Yontz
Compositing
Kyle Martinez
Music Production
Cody Fry
English Vocalist
Kayliann Lowe
Spanish Vocalist
Abi Flowers